Real Green by WorkWave, a leading provider of field service software and solutions to the green service industries, has launched Real Green Lite. The powerful and simple-to-use software solution is designed specifically for small, early-stage green industry businesses that need to streamline operations, service customers more effectively and efficiently, and move cash faster through their business. Real Green Lite services customers from all segments of the green industry, including lawn care and lawn maintenance companies, landscapers, arborists and snow plowers. “Real Green Lite utilizes the deep expertise of Real Green to offer a solution for green industry owner operators who want to grow their business but don’t yet need the full suite of solutions available through Service Assistant, Real Green’s flagship software solution,” said David F. Giannetto, CEO of WorkWave, parent company of Real Green. “At WorkWave, we understand what it takes to build and grow a business from the ground up. With Real Green Lite, we’ve addressed a gap within the green industry to deliver a software solution that small, early-stage companies across all industry segments need to grow and become the leading green service providers in their local areas.” Developed by Real Green industry experts, Real Green Lite combines the power and functionality of its market-leading green industry software with a simple, easy-to-use, and quick-to-implement new solution designed to provide small, up-and-coming green industry businesses with everything they need to run their growing companies, all in one place. Its field service and customer management functionality equips its customers ...