home service

Landscaping, lawn care, and other outdoor services — the Green segment — were the only home services that saw year-over-year growth in median revenue every month during 2020, according to Jobber’s recently released Home Service Economic Report: 2020 Review. Green segment growth accelerated in the fourth quarter of 2020, hitting a record 32% year-over-year growth in December. Although Home Service experienced a significant decline in year-over-year growth in March and April when stay-at-home directives were implemented across the U.S. in response to the COVID-19 pandemic, the category ended the year exceeding pre-pandemic growth levels, according to the report, which showcases market trends and insights pertaining to the performance of the Home Service category throughout 2020. Median revenue in Home Service saw consistent positive growth beginning in June, and reached a record high for the year in December with 23% growth year-over-year. New work scheduled, an early indicator of the health of Home Service businesses, peaked in June with 17% growth year-over-year, then continued to see consistent positive growth throughout the second half of the year, according to the report. “While so many small businesses were sadly forced to close shop in 2020, most Home Service businesses endured,” said Sam Pillar, CEO and co-founder of Jobber. “All the major metrics we track for Home Service, including consumer demand, employment and revenue, point to an overall category recovery as we kick off 2021. If 2020 is any indication, service providers are a resilient group that can overcome challenges that may surface in ...