Tag: Marketing

Genie McClain

Mid-Atlantic STIHL Hires New Marketing Manager

HILLSBOROUGH, N.C. — Mid-Atlantic STIHL, a division of STIHL Inc., has hired Genie McClain as the new marketing manager. McClain, who specializes in brand management...

ECHO Canada wins Distributor of the Year

CHICAGO, Ill. - ECHO Power Equipment Canada was honored with the Distributor of the Year Award for North America. The award recognizes ECHO Power...
5 Sure-Fire Online Strategies To Ignite Leads

Baffled By Social Media? Get Help

You can't afford not to have a robust digital platform these days.

Is a Google Ads Program For You? Part 2

Last month, I interviewed Daniel Klotz and Maddie Gargano from YDOP about Google AdWords. In part one, Daniel and Maddie discussed what Google AdWords...
Lawn Maintenance Matchmakers

Lawn Maintenance Matchmakers

New online ordering service brings homeowners and contractors closer together.

4 Tips to Connect With Your Customers More Effectively on Facebook

With the new Facebook algorithm changes it is getting harder to stay connected with customers. Here are a few tips to help you connect...

Engage Agro USA Celebrates Five Years in the Green Industry

PRESCOTT, Ariz. — Engage Agro USA is pleased to announce the celebration of five years of service to the agriculture, turf and ornamental industries...

Hugh MacGillivray Joins Anuvia Plant Nutrients

ZELLWOOD, Fla. – Hugh MacGillivray has joined Anuvia Plant Nutrients as executive vice president marketing & business development. Anuvia, headquartered in Zellwood, Florida, is...

Bayer Welcomes New Head of Marketing for T&O Business

RESEARCH TRIANGLE PARK, N.C. – Environmental Science, a division of Bayer CropScience LP, today announced the appointment of Glenn Rougier as head of marketing...

Is A Google Ads Program For You? Part 1

For many years, service provider businesses could grow their business through organic (unpaid) search results. Yet, in the past couple of years, there’s been...

Crossley Named Irritrol Marketing Manager

RIVERSIDE, Calif. – John Crossley has been promoted to Irritrol marketing manager, as announced by Dan Winterton, director of irrigation and lighting businesses for...

Manage Your Online Reputation Part 3

This is the final installment on how you can manage your online reputation. Read Part 1 and Part 2. This month, I talked to Mike...

Toro Names Dan Winterton Director of Marketing

RIVERSIDE, Calif. – Phil Burkart, vice president of Irrigation and Lighting Businesses for The Toro Company, announced the appointment of Dan Winterton as director...

5 Visuals To Set Your Facebook On Fire

Facebook is obnoxiously cluttered these days. Your marketing needs to be short, succinct and have attention-grabbing visuals to stand out. Here are 5 things that...

Get More Referrals and Break Into New Neighborhoods

Shhh! It's easier than you think! The backbone of a thriving landscaping company is referrals. I chatted with Dan Pestretto, a business consultant that specializes...

Internet Marketing 101: Part 2

Last month, I shared part 1 of my interview with Steve Wolgemuth of YDOP, located in Lancaster, Pennsylvania (see Part 1 here). Steve is...

Mean Green Mowers Goes To Google

HAMILTON, Ohio - The ValleyCrest - Google Campus Maintenance Crew in ValleyCrest, California, purchased Mean Green Mowers from their newest Mean Green Dealer, Gardenland...

Internet Marketing 101: Part 1

Facebook. Pinterest. Tumblr. Twitter. A lot of different social media outlets. Do you know which ones will benefit you? Will any of them benefit...

Rebranding: What’s In A Name?

Did you know that when Google was developed in 1996, founders Larry Page and Sergey Brin named their first search engine BackRub? Yeah. It just...

Succeeding with Diversification

Clean Energy Maintenance keeps SE Pennsylvania clean and green.
Firewise Landscaping

Firewise Landscaping

Expert advice on designing and maintaining reduced-risk landscapes in an era of extreme wildfires.
Unilock Scholarship

Unilock ® Scholarship Helps Shape the Landscape Industry

Unilock is accepting applications for their Paving the Future Scholarship. The winner will receive $5,000. Deadline for submission is 9/16/24.

Featured Videos

[VIDEO] Dickies®: Discover Workwear That’s Anything But Uniform

Looking for uniform solutions for your large team? An unmatched inventory and versatile looks are just a few reasons why companies trust Dickies®.
Desert Foothills Landscape

Desert Decadence In An Arizona Landscape Design

Even in the extreme heat conditions of Southern Arizona, Desert Foothills Landscape designed and installed a stunning, functional landscape while also being water and climate conscious.
Green Roof Installation

Green Roof Installation

Why limit your landscaping services? Take them to greater heights.
snow removal, insurance coverage

Is Your Insurance Snow Blind?

Unique risks involved with snow and ice removal mean that adequate insurance coverage is critical to protecting your business.
snowstorms

Compact Cleanup Solutions

In the wake of snowstorms and natural disasters, it's essential to be prepared with versatile equipment to support restoration efforts.