LandOpt Network Expansion Continues with Addition of Second Virginia Location


Tappahannock, Va., is the latest in a growing list of LandOpt license locations as Home & Turf, Inc. has become a LandOpt Contractor. Home & Turf adds to the LandOpt Network’s burgeoning mid-Atlantic presence as the second contractor in Virginia. 

Located approximately 50 miles northeast of Richmond, Va., Home & Turf is owned by Robert Shackelford and serves commercial and residential customers in the eastern and central portions of the Commonwealth from Virginia Beach to Fredericksburg. The company provides all aspects of landscaping, including maintenance services, irrigation and lawn care, as well as the installation of hardscapes, ponds, putting greens and design lighting. 

The potential for growth and internal structure were drivers that compelled Shackelford to investigate LandOpt. Now that he has made the decision to join the Network, his expectations for immediate impact fall within two realms.  First, I’m eager to hire a sales professional and shift from a bid approach to a proactive sales process,” he noted.  Secondarily, he welcomes the opportunity to “adopt systems and define roles within our organization that will create accountability across all fronts and allow us all to be more efficient.” 

Home & Turf joins Northern Virginia-based Wildwood Landscape as LandOpt Network representatives in the Commonwealth, and is the third contractor to join the network in the past month.