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Bobcat Introduces TL623 Telehandler
Jessica Schwartz
Turf Spring 2021 Issue
Editor’s Letter: We Can Be Heroes Right now I feel like a superhero. I feel nearly invincible. Why? Because I’ve gotten my first COVID vaccination shot. Of course the real heroes are the scientists and front line workers. I’m just incredibly fortunate. Here in NJ, getting the vaccine has been a “circus” (to put it nicely) of research, persistence, and dumb luck. As an asthmatic with elderly parents, I spent a year living with greater fear than I admitted to myself—until with the click of an appointment button, a heavy weight began to lift. It makes you realize the toll of fear. The stress we accept as normal. The ways we hold ourselves back. We had little control over the pandemic, but emerging from it could be an important lesson in freedom from fear. What have you been holding back on? Buying new equipment? See page 20. Taking a chance on new plants and trees to add to your rotation? See page 32. Adding irrigation to your services? See page 24. Or applying fertilizer to client lawns? See page 36. What about finally addressing those marketing opportunities you’ve never fully looked into—like Google Ads, SEO, and more? See page 39. Of course, some things, no matter what, remain beyond on our control. Like the frustrating challenges of H-2B visa caps and hiring. Mari Medrano, human resources director at CoCal Landscape in Denver, shares an intimate look at the ups and downs of this program’s effects at her company on page ...
Turf Spring 2020 Issue
Editor’s Letter: Where Will You Grow This Year? Keeping customer lawns and landscapes green and healthy keeps your business in “the green” and healthy, too. As you know, the right equipment is king. Buying the best mowers, for instance, is central to successful lawn care. Then, operating and maintaining that investment delivers satisfaction to your clients—and as a result, to you. This issue includes insights on buying mowers any time of year (page 12) and on pages 37-38, you’ll see a selection of mowers on the market (then click here for more new mower product coverage). Meanwhile, as you look to expand the level and scope of your services in 2020, you’ll find several articles in this issue to help in this journey. Are you thinking about exploring design-build business? Read the article that begins on page 6 to learn how one business owner made the move. Do you offer tree selection and planting services? A certified arborist shares a straightforward approach to working with customers (article begins on page 33). In this business, the weather and environmental factors have a significant impact, and as you’ve surely experienced those conditions are changing from years past. Turn to page 20 to read about a university team’s observations on herbicide use and effectiveness, and some observations on weather impacts. Plant disease is not new, but the practical advice provided by a horticulturist on caring for two garden classics (page 31) may arm your team with new tools against this challenge. Editor-in-Chief, Turf ...
Turf Spring 2019 Issue: Time For Renewal
Spring Is A Time For Renewal Many of you are in full swing for the spring season, busy revitalizing lawns and landscapes across residential and commercial properties. With the publication of this issue, Turf joins you in that renewal with the official relaunch of the magazine. In 2018, our parent company, Group C Media, Inc., acquired Turf, and as the new editor in chief, I’m looking forward to covering the topics that matter to you and your business—from the technical and practical aspects of turf and tree care, to the ins and outs of business management. Celebrating its 30th year in 2018, our sister publication, Facility Executive, is written for facility management professionals who operate and maintain public and private sites. An important part of facilities work includes groundskeeping and related issues, including aesthetics, water conservation/quality, and pest control. We’ll draw on that expertise to deliver useful content to you here. With our focus on mowing equipment in this issue, you’ll find the cover story (Mowers: Buying Cycles and Pricing Prowess) provides insight on fleet management. And the authors of the articles on selling your services and securing new and existing contracts offer practical tips to bring in more business. And for My Landscape, we spoke with the head of landscape services at The University of Mississippi about a treasured green space on that campus. We’re digging in to bring you the latest industry products, best practices, and news, so you can grow your business in 2019. And, we want ...
