SiteOneĀ® Landscape Supply is hosting its 25th annual Women in the Green Industry Conference (WIGI) September 30 through October 3, 2021 in the Alamo City, San Antonio, Texas. Registration is open now through September 7 for the four-day professional development event focused on helping women in the green industry flourish.
āThis yearās focus is āflourishā because thereās never been a better or more important time to celebrate the key role women play in the future of the landscape industry and help them grow their personal networks and business opportunities,ā said Christina Moore, Sr. Events Manager at SiteOne Landscape Supply. āAfter a year of unexpected change and challenges, we are really looking forward to meeting again in-person to network, share best practices, support one another, and learn new business strategies that will benefit the entire landscape industry.ā
The 2021 welcome dinner keynote āEmbracing the Growth Zoneā will be given by Lauren Johnson, Mental Performance Coach & Speaker at Lauren Johnson & Co. Claire Goldman, Principal, Head of Design and Business Development at R&R Landscaping will open the first day of WIGI with āBetter Togetherāāidentifying and capitalizing the differences between women and men to improve working relationships. Jennifer Lemcke, Chief Executive Officer at Weed Man will close WIGI with āBuilding a Team Today and Bench Strength for the Future.ā The session will provide a deep dive into creating a process for recruiting efforts.
Attendees will have the opportunity to learn from guest speakers, sponsors, and each other by attending breakout sessions focused on topics, including:
- āAn Introduction to Wellness for Landscape Professionalsā presented by Laura Butcher, Assistant Director, Personal Training, Auburn University.
- āHow to Build and Maintain Scalable Systemsā presented by Emily Lindley, Marketing Manager at The Grow Group, and Lisa Greenwell, Vice President of Business Operations at Greensweep LLC.
- āWin More Profitable Work with Powerful Estimates and Job Costingā presented by Brittany Auman, Owner of Auman Landscape.
- āBoosting The Biz Inside and Out Through Photosā presented by Deborah Cole, Owner at Deborah Cole Photography.
- āThe Membership Economyā presented by Beth Barry, Vice President of Software Business Development at Real Green Systems.
- āRecruiting: Donāt Stop Be Leafingā presented by Robyn Moffat, Recruiting Manager at SiteOne, and Michele Posehn, Sr. Manager, Diversity & University Relations at SiteOne.
- āKnow Your Break-Even, So You Donāt Break the Bankā presented by Lisa McCarthy, Founding Partner/COO at Out Of The Box Technology.
- āRemove Risk from Your Mixā presented by Jennifer Poore, Senior Marketing Communications Manager at Bayer.
- āGo With the Flow: Irrigation Essentialsā presented by Julie Zigler, Hunter Specification Sales Manager, Florida at Hunter Industries.
- āGet Illuminated: Strategies for Customer Engagementā presented by Jenny Reemelin, Hunter Sales Manager, Northeast & Central Florida at Hunter Industries.
- āOutdoor Living ā Not Just a FirePit Anymoreā presented by Megan Pratt, Field Marketing Manager at Oldcastle APG.
- āWellness for Landscape Professionalsā presented by Melanie Duguay, Customer Service and Logistics Manager at Techniseal.
- āWonāt you be my Neighbor? Own the neighborhood by harnessing the power of Next Door and Community Mkā presented by Beth Barry, Vice President of Software Business Development at Real Green Systems.
WIGI is made possible thanks to Presenting Sponsors: Hunter and FX Luminaire; and Gold Sponsors: Belgard and Techniseal. Additional sponsors include: Bayer, Epic Plastics, LMN, NALP, NDS, Real Green Systems, ProGraphics Screen Printing, The Grow Group, PBI Gordon, and IPS Weld On.
SiteOne customers can apply 75,000 Partners Points to cover the registration fee of $999, or 95,000 Partners Points for a registration package of $1,299 including roundtrip airfare, hotel, ground transportation, group meals, classes, and keynote sessions. Register for Women in the Green Industry at www.siteone.com/wigi2021.